GoodYear
Stand
Good Year and Lee Cooper Stand at A+A Dusseldorf Messe
Our client's exhibition stand replicates a work environment with raw metal, stone, and wood finishes, allowing visitors to experience their workwear in an authentic setting. The 7-meter-high, 2-story structure took 3 months to design, 60 days to prepare, and 4 days to install, with the stone walls produced by a company in Munich. The second floor is not accessible to visitors but houses the showcased products. Check out the installation process on our YouTube channel.
As both Good Year and Leecooper work wear is owned by the same British company Pan Worlds Brands LTD, the two brands joined the event together. Total area 95 sqm & overall height 7 meters.
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